Twitter Boosting Mentions of Operators’ Brands Friday, 13 August 2010 11:20 |  Author: Administrator |   
The fourth edition of the Digital Brand Index (DBI 10.3) for Indonesia was launched today and saw three new brands in the list of the Top 10 ‘Buzziest Brands’ – Telkom (6th), Bakrie Telecom (8th) and Sony (9th). Last Updated ( Friday, 13 August 2010 15:20 ) Study Reveals Shift As Social Networks Become “Social Entertainment” Monday, 28 June 2010 11:09 | Author: Administrator |
Internet is second only to TV as a frequent “source of entertainment;" Study reveals consumers in US and UK recognize social networks as entertainment
Research launched today by Edelman, the world’s largest independent public relations firm, shows that consumers believe social networks provide a higher value experience compared with other forms of entertainment. Edelman’s annual Trust in the Entertainment Industry survey, now in its fourth year, also reveals that the Internet, as a source of entertainment, is second only to television. The survey of 1,000 18-54 year olds in the United States and United Kingdom analyzes the issues that influence consumer trust in entertainment companies. |
NTA And Edelman To Host Free Crisis And Media Relations Seminars For Gulf Coast Region Wednesday, 14 July 2010 10:42 | Author: Administrator |
North America’s premier association of travel professionals, and Edelman, the world’s largest independent public relations firm, are presenting a series of free seminars titled “Practical Skills for the Oil Spill Crisis: Managing Media Relations and Building Business through a Crisis.” The seminars, open to all members of the tourism industry and others impacted by the crisis, have been scheduled for July 13 at the Mississippi Gulf Coast Coliseum in Biloxi, Mississippi and for July 14 at the Municipal Auditorium in Houma, Louisiana. NTA and Edelman are working to schedule seminars in Alabama and Florida the last week of July.
Edelman’s Tweetlevel Tool To Help MTV And Zync From American Express Find MTV’s First-Ever TJ ‘Twitter Jockey’ Monday, 28 June 2010 10:48 | Author: Administrator |
New competition powered by Edelman’s TweetLevel
Edelman, the world’s largest independent public relations firm, has been selected by MTV to help the network and ZYNC from American Express find the first MTV TJ ‘Twitter Jockey’. One lucky candidate will be hired to become a brand-new face and voice for MTV across social media platforms, including MTV.com, to expand the two-way dialogue between MTV and its global audience. MTV and ZYNC from American Express will launch “Follow Me: The Search for the First MTV TJ”, in which 20 social media enthusiasts compete head-to-head in Twitter challenges for the ultimate dream job in New York as MTV’s first TJ. Edelman’s TweetLevel – which measures an individual’s influence on Twitter – will be used as the valuation tool to assess the contestants in the search for MTV’s top tweeter. Fans of the show will be able to follow the contestants’ progress on the customized TweetLevel site at zync.mtv.com. Last Updated ( Monday, 28 June 2010 11:17 ) |
